Ah, chic. The word has become ubiquitous in fashion editorial and it’s hard to discern what, or who, really embodies the concept. Chandler Burr (who once, and I quote, said to me, “honey, I love you to death, but you’re being a huge pain in my ass!”) offers up a splendid take on the term from Luca Turin.
Luca once called something chic, and I asked him why, or rather what “chic” was exactly. He sighed and said despairingly, “Chic is the most impossible thing to define.” He thought about it. “Luxury is a humorless thing, largely. Chic is all about humor. Which means chic is about intelligence. And there has to be oddness — most luxury is conformist, and chic cannot be. Chic must be polite, but within that it can be as weird as it wants.”